“We are thrilled to add Lynn to the Infutor team as she has a passion for building productive relationships and a record of achievement in leading solution-selling teams,” said Gary Walter, president and CEO of Infutor. “In addition, her keen understanding of data-driven and digitally-focused companies that leverage consumer identity data in their marketing efforts is key to furthering Infutor’s mission to provide solutions that help leading brands identify and understand their consumers.”
As vice president of client success, she will lead the client success team’s initiatives to drive operational performance and client growth.
Previously, Rovelstad was senior vice president of Direct Sales for Epsilon, where she led and grew the team responsible for delivering data-driven solutions aimed at acquiring, engaging and retaining financial services, insurance, travel, automotive and other customer audiences. She was also previously president of AccuData Integrated Marketing, and held various executive-level positions at Equifax and The Polk Company, an automotive information and marketing solutions provider.
Infutor is the expert in data-driven customer identity management. The company is solely focused on enabling brands to instantly gain access to the most complete and accurate information about consumers, exactly when they need it, to make informed marketing and risk mitigation decisions. Infutor’s mission is to deliver solutions that accurately identify consumers before, during and in-between engagements, giving brands a secure, privacy compliant foundation to improve inbound engagement and outbound omnichannel marketing reach, and to minimize losses due to fraud and non-payment. Led by information industry veterans, Infutor is a privately held company founded in 2003 with strategic investments from Norwest Venture Partners. Infutor is headquartered in Oakbrook Terrace, Ill. For more information, visit www.infutor.com.