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Revolutionize Your CRM for Maximum Customer Retention, Lifetime Value
Consumers are a brand’s most crucial asset. Equally important is the relationship that brands maintain with their most valuable customers. And the key to ensuring that these relationships remain mutually beneficial lies in the effective data management of a brand’s customer relationship management tool (CRM).
A CRM is a marketers’ library filled with each customer’s story — their identity, their lifestyle preferences and buying propensities, and much more. However, consumer data changes rapidly. CRM database cleansing, updating, linking, optimization and enrichment should be prioritized to enable marketers to leverage that data to maximize value and continually meet consumers’ evolving needs.
Infutor’s diverse array of solutions can transform any brand’s CRM data into a goldmine of omnichannel marketing intelligence for targeted outreach and seamless, personalized inbound experiences that improve customer retention and customer lifetime value.