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The Expressway to New Auto Customers: Automotive Marketplace

From our massive Identity Graph and abundant auto ownership and vehicle attribute data, Infutor’s Automotive Marketplace algorithmically identifies prospects based on current and historical vehicle ownership information. This market intelligence is your key to better segmenting and omnichannel acquisition / conquest campaigns based on factors like vehicle make, model and year.

Shift your automotive marketing tactics into a new gear with targeted omnichannel campaigns fueled by the analytical power of Infutor’s Automotive Marketplace

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70
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40
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100
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90

car dealership lot full of cars

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couple driving car down highway

Customize new automotive marketing offers for those primed for a trade-in

Beat competitors to the punch with digital conquest campaigns promoting incentives. Increase brand engagement with consistent, relevant messaging across all marketing channels.

Infutor’s Automotive Marketplace
puts you in the driver’s seat.

Automotive Marketplace Advantages:

  • Target known automotive owners by VIN, make, model, and year through multiple channels including email, digital, social and direct marketing campaigns
  • Complete the identity of inbound leads, including all known identity, demographic and vehicle ownership information from a single inbound identifier (such as phone, email, name or address)
  • Target high-propensity automotive shoppers through our elite in-market predictive indicators (non-browser) built through known historical purchase data and several key online and offline behavioral indicators
  • Build powerful personas and profiles of high value consumers to create elite, high-touch prospect segments
  • Update and maintain DMS data to improve automotive marketing, retention, and cross-sell programs

Name:

Jonathon R. Smith

Address:

12 Main St., Chicago, IL 60617

Mobile:

(312) 555-5248

Landline:

(312) 555-1986

Email 1:

jrs@email.com

Email 2:

johnsm2@email.com

Gender:

M

Age:

38

Household Income:

$100 – $125K

Married:

Yes

Children:

Yes, less than 3

Homeowner:

Yes

Assessed Home Value:

$320,000

Length of Residence:

6 Years

Primary Auto:

2015 Ford Expedition

Secondary Auto:

2012 Acura MDX

InMarket – New Auto:

Yes (90)

InMarket – Auto Insurance:

Yes (80)

+138 More pieces of identity

Learn more about how Infutor’s Automotive Marketplace can drive more sales conversions

Contact Us Today