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Get the Max from Your Inbound Consumer Leads and Inquiries

When you receive incomplete or incorrect consumer identity data for inbound leads and inquiries, you miss major opportunities to connect, qualify, personalize and convert.

Infutor’s ID Max makes your inbound data whole — and wholly accurate — so you qualify prospects, engage them personally, better direct their inquiries and win them over as customers.

With ID Max, we take your fractional inbound consumer identity data and, using our massive Identity Graph, instantly provide a complete and accurate identity and lifestyle attribute profile of your consumers in real-time.

First Name



Last Name




123 Main St.



(312) 555-1234







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…turning the unknown
into the known.

How ID Max for
consumer identity completion works:

  • Consumer Identity Verification: Send partial or complete consumer-provided information and ID Max returns a score on a 100 point scale to reflect the accuracy of the data submitted
  • Consumer Identity Completion: As we receive your lead and inquiry data, ID Max immediately provides comprehensive, updated contact information including name, address, phones and emails in real-time
  • Consumer Identity Enrichment: ID Max delivers a wealth of key consumer profile information and intelligence to qualify leads, drive inbound routing, support marketing segmentation, and enable personalization. Actionable attributes include demographics, buying power, housing and automotive ownership details, lifestyles, and predictive intelligence insights

Over 150
Available Attributes

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over 70 Identity attributes

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over 30 Property attributes

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over 10 Demographic attributes

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over 40 Automotive attributes


Jonathon R. Smith


12 Main St.
Chicago, IL 60617


(312) 555-5248


(312) 555-1986

Email 1:


Email 2:






Household Income:

$100 – $125K




Yes, less than 3



Assessed Home Value:


Length of Residence:

6 Years

Primary Auto:

2015 Ford Expedition

Secondary Auto:

2012 Acura MDX

InMarket – New Auto:

Yes (90)

InMarket – Auto Insurance:

Yes (80)

+138 More pieces of identity

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How ID Max Improves Lead Handling and Conversions

  • Optimize Lead Capture: Ask less on your online forms and expect more prospect responses. ID Max allows you to streamline data capture by foregoing extensive form fields that reduce the volume of form submissions
  • Create Segmented and Personalized Engagements: Improve outbound engagements with more personalized campaigns to maximize marketing conversions
  • Streamline Lead Routing: By instantly creating a profile of your inbound leads, you can automatically route inbound callers to improve the customer experience and maximize conversions
  • Improve Attribution: ID Max increases your opportunity to attribute leads by identifying additional points of contact for prospects, like alternate email addresses and phone numbers
  • Enhance CRM Accuracy and Increase Marketing Scale: Maintain higher omnichannel touchpoints and consistently keep pace with your changing consumers to improve overall customer experience, maximize lifetime value and reduce churn

ID Max Competitive advantages:

  • Consumer Identity Management Experts
    Infutor is the expert in Consumer Identity Management, 100% focused on delivering the most current and accurate consumer identity information, available on demand
  • 97.5 Million Daily Updates
    Infutor maintains an expansive data network, leveraging 97.5 million daily updates across our master Identity Graph of 255 million consumers
  • Complete Profiles
    We enable you to complete an entire consumer profile, including identity, scoring and attributes, on-demand, to significantly improve the value and engagement of your leads

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Learn how ID Max for identity completion will drive your inbound lead conversions

Contact Us Today