Consumer Data Resources and White Papers - Infutor
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Infutor Resource Center


Infutor and Jornaya Officially Support the Lead Generation World Lead Buyer Scholarship Program

Infutor and Jornaya have committed to ensuring that lead buyers have the opportunity to attend one of the leading performance marketing conferences in the world by monetarily supporting the Lead Buyer Scholarship program.

Press Releases

How to Turn Your Passion Into Career With Julian Zilberbrand of ViacomCBS

Every job is a learning opportunity. Even if you are not earning enough, the experience you’ll gain will pay off eventually. Dreams come true, and even if it’s hard to believe, you can earn money and be in love with...

Articles

Episode 21 – How to Follow Your Passion and Create Your Dream Job With Julian Zilberbrand of ViacomCBS

A prerequisite for a happy life is a clear line between personal and professional life. But what if you love your job so much and you can't help but blur the line? If that's so, follow your passion. Be open to learning and listening. There migh...

Podcast

Conquering the Complexities of Identity Resolution

Companies accustomed to building campaigns around first-party data find themselves with more missing pieces and fewer insights. A situation growing more challenging with the changing identity landscape.

Whitepapers

Infutor Partners with HealthWise Data to Extend Health & Wellness Propensities to Total Consumer Insights

Infutor partnered with HealthWise Data, a data and analytics firm specializing in the healthcare industry, to make health and wellness propensities available via Infutor’s award-winning Total Consumer Insights solution.

Press Releases

Episode 20 – How to Create Quality Content for a Captive Audience with Andy Plesser of Beet.TV

Video marketing is a powerful tool. Viewers retain 95% of a video message, but only 10% of what they read. But media professionals can't just throw a video together and expect it to be effective. You still have to provide quality content. To do th...

Podcast

Infutor’s Award-Winning Total Consumer Insights Now Offers Consumer-Centric Premium Packages

New Datasets Offer Unparalleled 360-Degree Consumer Views to Help Brands Activate their Contact Databases to Drive Online and Offline Segmentation and Predictive Models

Press Releases

Using Predictive Data to Help Patients Get Healthier with Derek Rucker

Co-founder and board member of Carrot Health, Derek Rucker, talks about healthcare, data science, the value of predictive data, and the impact of privacy on Healthcare Marketing.

Articles

Episode 19 – Using Predictive Data to Help Patients Get Healthier with Derek Rucker from Carrot Health

You can go to the hospital and see inside your body with different kinds of imagery. Surgery can be performed with pinprick holes and lasers. What used to kill us can now be treated in an afternoon thanks to technology. But somehow, data scien...

Podcast

For CRM Marketers Who Obsess Over Customer Lifetime Value: Data and Platform Usage Matter

Infutor had the pleasure of attending the recent CRMC tradeshow and presented with Amperity. Here are some of the insights discussed.

Articles

238% Growth In Retailer’s Customer Engagement

A Fortune-25 Specialty Retailer wanted to improve the customer experience on their mobile app to know their consumers better, personalize their experience, and proactively recommend products.

Case Studies

Episode 18 – Discussing CRM Strategy with the Denver Broncos’ Analyst Matt Sullivan

While it may be a blow to people who collect ticket stubs, digital tickets are doing more than saving paper. They contribute to an overall better fan experience and generate data that experts like Matt Sullivan, CRM analyst for the Denver Broncos,...

Podcast