Infutor has joined the Unified ID 2.0 initiative founded by The Trade Desk. As the use of third-party cookies for advertising tracking is being phased out, Unified ID 2.0 serves as a consumer friendly and universal identity upgrade.
Learn how brands and 3rd party data providers are contributing to the conversation around cookie and mobile ad ID deprecation.
Infutor's Total Consumer Insights, a robust third-party dataset with privacy-compliant behavioral and household attributes, scored among top providers in a Q1 2021 Data Quality Truthscore Report of consumer data quality by Truthset.
Infutor's Senior Vice President of Marketing and Partnerships, Zora Senat, and Safegraph's Vice President of New Projects, Ross Epstein, discuss how first-party and third-party data can be combined to increase customer engagement.
Karlsgate, a secure data collaboration company, announced the full suite of Infutor’s industry leading consumer identity management solutions is now accessible via Karlsgate Identity Exchange.
Discussing The Trade Desk’s Unified ID 2.0 (UID2) initiative as its being rolled out ahead of the phase-out of third-party cookies with Bill Michels.
In the latest contribution to solving the consumer identity puzzle, Infutor's new product Total Consumer Insights matches hundreds of signals to first-party data-based profiles.
Consumer identity management expert Infutor introduced Total Consumer Insights, a third party dataset that provides privacy-compliant behavioral and household attributes on 266 million US consumers across 120 million households.
Infutor was one of Builtin Chicago's highlighted organizations this month, focusing on tech companies celebrating growth and pacing full steam ahead.
Data is an essential factor in decision-making. Companies leverage third-party software to access vital information and use them to improve their business practices. But what about identity? How do companies understand its role? Bill Michels, a GM at Tra...
To enhance the breadth and quality of data available in their first-of-its-kind external data platform, Explorium partnered with consumer identity management expert Infutor Data Solutions.
There’s a common denominator for brands, martech/adtech providers and data resellers of all sizes: the need for rich and unique demographic, behavioral and household data. But with the right consumer data, any organization will be in a position to meet...
