Infutor Resource Center


Episode 33 – Privacy, Security, and Data-Driven Success with Colin Marden, Sr Solutions Architect at Amazon Web Services

Information is the most valuable asset in the contemporary (business) world, and every company aspiring to stay relevant in the market — regardless of its industry — must become data-driven. However, such an endeavor requires companies to not only...

Podcast

InMobi Selects Verisk’s Infutor to Deliver More Informed Audience Insights

InMobi, a leading provider of content, marketing and monetization technologies, selected Infutor to help enhance high-quality, first-party sourced demographic data on the InMobi mobile ad platform.

Articles  –  Partners

Are Retail Media Networks, Addressable TV And Walled Gardens Worth The Investment?

Marketing depends on thoughtful and strategic allocation of limited financial resources. Learn what Infutor's Cory Davis, VP of Media and Madtech, had to say on putting money behind these channels to drive growth.

Featured In

The Insurer's Data-Driven Approach to Successful Engagement

With an ever more complicated and convoluted buyer journey - learn why insurance providers need to optimize first-party data to improve the customer experience and better know their consumers.

Whitepapers

Premier Marketing Summit Event Recap

V!A Philadelphia 2022 was three years in the making and encompasses the evolution of Jornaya’s Journey Summit, and the joining of forces between Jornaya, Infutor, and Contact State to become Verisk Marketing Solutions.

Featured In

Episode 32 – How an Audience-First Strategy Provides Better Customer Service With Nola Solomon of Criteo

The AdTech industry includes all kinds of digital solutions that collect and process data to form, control, and analyze advertising campaigns. As technology grows, it changes consumer habits, and so, the advertising industry also changes significa...

Podcast

Verisk Marketing Solutions Debuts First Infutor-Jornaya Product Innovations at V!A Summit

Jornaya’s customers will gain real-time access to Infutor’s identity resolution services and data attributes, enabling increased profitability of customer acquisition, retention and cross-sell marketing programs.

Press Releases

Lead Generator's Handbook

Lead generation is the core of your business. But it’s not as simple as generating an inquiry. Successful lead gen happens when you gain a full picture of consumer identities – to reach top prospects faster and drive more conversions.

Whitepapers

Verisk Marketing Solutions Previews First Wave of New Product Innovations from the Integration of Infutor & Jornaya

Jornaya’s customers will gain real-time access to new data attributes and scores, enabling increased profitability of their customer acquisition, retention, and cross-sell marketing programs.

Featured In

Episode 31 – Using a Consumer-Driven Approach to Get the Most Out of Programmatic With Katherine Strieder of MiQ

Programmatic advertising allows tech companies and marketers to reach customers in new ways, quickly, and at scale. And without a doubt, it's become one of the most indispensable tools to target the right audience. But, at the end of the day, w...

Podcast

Data Strategies to Support Customer-Centric Transformation

To succeed in this new digital era, insurance providers need to collect, analyze and activate data for customer-centric experiences, says Infutor's Dan Lescano, Enterprise Sales focused on insurance, insuretech and healthcare.

Featured In

How CTV Improves the Viewing and Marketing Experience With Tal Chalozin of Innovid

The CTO and co-founder of Innovid, Tal Chalozin, talks about the benefits of the development of CTV, the role of measurement in the transformation into streaming, and his predictions for the future of television.

Articles