Consumer Data Resources and White Papers | Infutor
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Infutor Resource Center

The Marketing Tune-Up That Turns Inbound Shoppers Into Buyers

Dave Dague deep dives into the importance of using technology to enhance the inbound customer experience in the auto industry.

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The Competitive Advantage of Data-driven Marketing

Gib Olander weighs in on the growing interest of consumer data platforms and their value to marketers looking for complete identity profiles.

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Deliver Personalized, Relevant Experiences This Holiday Season

In a recent Marketing Land article, Dave Dague explains how consumer identity management gives you a leg up with your customers.

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Achieving Marketing Success with Artificial Intelligence

Getting the most out of your AI strategy starts with how well you know your customers – who they are and where they are going.

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Infutor Ranked in Fastest Growing Private Companies List

Infutor is named to the 36th annual Inc. 5000 list for fastest growing private companies in America for the third time.

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Successful Personalization Goes Beyond The Customer Journey

Infutor’s CMO, Dave Dague, explores the value of not only understanding consumers’ purchasing journey, but also their life journey.

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The Decline of Physical Retail May Be An Omnichannel Opportunity

Infutor CMO, Dave Dague, speaks with DMN News regarding the digital technologies that are breathing life into the traditional retail space.

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Consumer Identity and Impact on Omnichannel Strategy

Infutor and the DMA discuss how properly executed consumer identity management improves omnichannel communications.


Take Customer Purchase Journeys to the Strategic Level

Explore how Customer Life Journeys can impact your marketing ROI and how to successfully implement them into your marketing program.


Keys To Marketing Success In The Digital Age Hinges Data Quality

Selecting the right data partner requires marketers to closely examine data quality, governance, security and privacy.

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How Artificial Intelligence is Powering Marketing

Infutor CTO, John Barnes, and the DMA team up to discuss the future of artificial intelligence and the impact it has on marketing programs.


Evaluate the Potential Spending Power of Millennials

Dave Dague explores the potential challenges professionals face when determining likeliness to buy and intent to pay with thin-file Millennials.

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