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Gain an understanding of what market segmentation is and how marketers can drive higher conversion rates and ROI by grouping audiences.
Listen to Infutor’s Chief Technology Officer, John Barnes, and The Winterberry Group’s Managing Director, Michael Harrison, break down how consumer identity drives segmentation and the central role it plays in analytics and lookalike modeling.
Infutors VP of Strategy shares insight into how Infutor is working to promote diversity and inclusion in the tech industry and offers advice for women wanting to enter the field.
Michelle Tilton, VP of Marketing at Infutor, provides insight into what identity resolution is and explains how it allows businesses to target their best customers more effectively.
John Barnes sits down with Junto’s founder, Raman Chadha, to discuss his path to becoming the leader he is today and what he learned along the way.
Listen to Infutor’s Chief Marketing Officer, Dave Dague, and Signal’s Chief Identity Officer, Joe Doran, discuss how brands are resolving identity and personalizing engagements during key moments in the customer journey.
Infutor’s robust and historical residential and consumer data provided foundational support for the University of Notre Dame’s housing stability research.
Infutor’s latest guide covers the importance of data accuracy and linkage in omnichannel marketing and explores how critical data privacy and governance are to your marketing efforts.
Our recent guide explores what market segmentation is and examines how it can be used to positively impact marketing efforts by following the journey of top performing customers.
Infutor’s winning culture and work life balance ranks them in the Top 20 Crain’s Best Places to Work list for the second year in a row, moving up eight spots to number 11.
Data and marketing expert, Zora Senat, will focus on scaling Infutor’s position as the market leader in consumer identity and analytics management.
Dave Dague, Infutor’s CMO, provides insight on using consumer intelligence responsibly to engage customers at the right time in the buying cycle.