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See the Real Cost of Data Breakage in Your CRM

Determining the cost of broken data is complicated, which is why Infutor put together an illustrated guide of our proprietary CRM calculator to show just how costly poor data quality can be.


Identity: The Heart of Success for Analytics Pros

With technological advances and changes in consumer behavior, analytics pros are leveraging identity as the new secret weapon to maximize and measure ROI.

Tip Sheets

A Deeper Dive:
How Smart Brands Get the Most from Data

How smart brands get the most from 1st-, 3rd-party data. Infutor and Amperity answer questions on how consumer data can be leveraged to better connect with customers.

Articles  –  Interviews

Identity: The Heart of Marketing Success

Infutor COO Kevin Dean discusses why consumer identity continues to be one of the most valuable tools for marketers in order to maximize and measure their ROI.

Tip Sheets

The Ultimate 2021 Data Strategy Guide

Infutor put together a guide for what data and analytics pros should be focusing on ahead of budget season after a transformative year.

Tip Sheets

How to Track Down High Potential Clients in a Mountain of Data

Infutor VP of Marketing, Michelle Tilton, and WealthEngine EVP and Chief Marketing Officer, Raj Khera answer questions on leveraging your customers’ data and third-party tracking.


How Smart Brands are Getting the Most Out of Their Data

Jason Ford, VP of Partnerships Development at Infutor, alongside Yoni Friedman, Director of Product Management at Amperity, delve into the world of customer data and identity management.


Going Beyond the
Walled Gardens

In this recent interview, Infutor's VP of Analytics discusses the power of identity in reaching consumers outside of closed ecosystems.

Tip Sheets

The Future of Customer Acquisition: Staying Ahead of the Digital Curve

MJ Yafchak, VP of Data Strategy at Infutor, and Manish Dudharejia, Founder and President of E2M discuss the new dynamics of the digital environment and how marketers can use first-party data to acquire customers more cost-effectively.


The Ultimate Data Strategy Guide for 2021

To ensure success in 2021, Infutor has put together a guide of what brands and marketers can learn from 2020 and how to apply those strategies into next year.

Tip Sheets

Infutor Honored with Growth and Employer Awards

Recognized by Inc. 5000 as one of America’s Fastest Growing Companies and as an Employer of Choice by Crain’s Chicago Business, Infutor Celebrates Strong Employer Culture and Momentum.

Articles  –  Awards / Recognition

Infutor Home Equity Value – Your Key to Reaching the Best Prospective Borrowers with the Right...

The game has changed for lenders in 2020. Low interest rates, high unemployment causing a spike in homeowners looking for equity lines of credit. How do you find them in this evolving landscape?