Resources - Page 4 of 13 - Infutor
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Your 2021 Guide to Managing an Identity Graph

Infutor's ultimate guide to managing an identity graph explores what an identity graph is, how it creates value, and why it’s essential for every marketer.


Extending Digital Reach with the Help of Infutor

Learn how BDEX partnered with Infutor to utilize their Total Mobile Ad IDs solution because the need for mobile-focused ways to identify customers at the device level in a privacy-compliant manner is rising.

Case Studies

Personalization vs. Privacy: Finding Balance Amid a Perceived Tug of War

Infutor Data Solutions and Amperity discuss what digital marketers must do to survive and thrive—all while continually improving customer experience—in a rapidly changing landscape.


Customer Authentication, Identity Resolution, and Voice Biometrics

Infutor VP of Customer Engagement Elizabeth Morris dives into how top brands are resolving identity and personalizing engagements during key moments.


Notre Dame Researchers Turn to Infutor

To support one of its recent major projects, the team at the Wilson Sheehan Lab for Economic Opportunities (LEO) research center turned to the experts at Infutor Data Solutions.

Case Studies

Don’t Track Me Bro’: The Future of Identity Graphing

Infutor VP of Product Brian Burke joins a panel of experts in this KNOW Identity session to discuss how identity graph providers and their clients are adjusting to an uncertain landscape in the face of both regulatory and technological headwinds.


Looking Toward 2021: The Future of Identity and Marketing Data

At Carpe Data's ADARA virtual conference, Infutor COO Kevin Dean offered insights into what data and identity experts in the travel and tourism industry are implementing to ensure long-term success.


The Future of Identity and Marketing Data

Infutor’s Chief Operating Officer, Kevin Dean, offers insights into what data and identity experts are implementing to ensure long-term success.


Finding Fun for Every Generation

Infutor analyzed combined customer databases of Skirmish Paintball and Pocono Whitewater and identified the makeup of their most profitable customers that convert at a rate of 5X higher than their average visitor.

Case Studies

See the Real Cost of Data Breakage in Your CRM

Determining the cost of broken data is complicated, which is why Infutor put together an illustrated guide of our proprietary CRM calculator to show just how costly poor data quality can be.


Identity: The Heart of Success for Analytics Pros

With technological advances and changes in consumer behavior, analytics pros are leveraging identity as the new secret weapon to maximize and measure ROI.

Tip Sheets

A Deeper Dive: How Smart Brands Get the Most from Data

How smart brands get the most from 1st-, 3rd-party data. Infutor and Amperity answer questions on how consumer data can be leveraged to better connect with customers.

Articles  –  Interviews