Resources - Page 5 of 13 - Infutor
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Identity: The Heart of Marketing Success

Infutor COO Kevin Dean discusses why consumer identity continues to be one of the most valuable tools for marketers in order to maximize and measure their ROI.

Tip Sheets

The Ultimate 2021 Data Strategy Guide

Infutor put together a guide for what data and analytics pros should be focusing on ahead of budget season after a transformative year.

Tip Sheets

How to Track Down High Potential Clients in a Mountain of Data

Infutor VP of Marketing, Michelle Tilton, and WealthEngine EVP and Chief Marketing Officer, Raj Khera answer questions on leveraging your customers’ data and third-party tracking.


How Smart Brands are Getting the Most Out of Their Data

Jason Ford, VP of Partnerships Development at Infutor, alongside Yoni Friedman, Director of Product Management at Amperity, delve into the world of customer data and identity management.


Going Beyond the Walled Gardens

In this recent interview, Infutor's VP of Analytics discusses the power of identity in reaching consumers outside of closed ecosystems.

Tip Sheets

The Future of Customer Acquisition: Staying Ahead of the Digital Curve

MJ Yafchak, VP of Data Strategy at Infutor, and Manish Dudharejia, Founder and President of E2M discuss the new dynamics of the digital environment and how marketers can use first-party data to acquire customers more cost-effectively.


The Ultimate Data Strategy Guide for 2021

To ensure success in 2021, Infutor has put together a guide of what brands and marketers can learn from 2020 and how to apply those strategies into next year.

Tip Sheets

Infutor Honored with Growth and Employer Awards

Recognized by Inc. 5000 as one of America’s Fastest Growing Companies and as an Employer of Choice by Crain’s Chicago Business, Infutor Celebrates Strong Employer Culture and Momentum.

Articles  –  Awards / Recognition

Infutor Home Equity Value – Your Key to Reaching the Best Prospective Borrowers with the Right Message

The game has changed for lenders in 2020. Low interest rates, high unemployment causing a spike in homeowners looking for equity lines of credit. How do you find them in this evolving landscape?


Activation and Attribution: Identity is a CDP’s Link to Becoming the Complete Solution

Activation and attribution are the final steps to becoming a brand’s ideal CDP. We show you how identity is key to achieving both for your platform.


ROI Calculator – CRM FreshLink

How much is data breakage costing your organization? With a few quick questions, see the value that an updated CRM will have on your business.


How to Maximize the Value & Reach of First Party Data

Dylan Purse, Director of Product Management at Infutor, and Rob Ristagno, CEO at Sterling Woods Group discuss the keys to maximizing your first-party data.