Whitepapers


The Identity Crisis that Inhibits Marketing Qualification and Personalization

Our latest whitepaper explores the five common problems that contribute to your brand's identity crisis and the solutions.

Whitepapers

The Inbound Omnichannel Dilemma

Our latest whitepaper provides three critical consumer identity best practices to help improve inbound omnichannel interaction.

Whitepapers

Take Customer Purchase Journeys to the Strategic Level

Explore how Customer Life Journeys can impact your marketing ROI and how to successfully implement them into your marketing program.

Whitepapers

A Solution to Marketing's Forced Choice Between Scale and Accuracy

Explore the top three challenges marketers face when trying to achieve balance between scale and accuracy in an omnichannel world.

Whitepapers

4 Key Questions You Need To Ask Your Prospective Third Party Data Provider

Download our whitepaper to learn more about data quality, governance, security and privacy when speaking to your prospective data provider.

Whitepapers

Six Ways Consumer Identity Management Drives Marketing Success

Infutor's new whitepaper explores how consumer identity management can make a powerful impact on three core areas of your enterprise.

Whitepapers

Consumer Identity Management

Download our whitepaper to learn the benefits of linking siloed data together, regardless of whether you have a master repository or not.

Whitepapers

Why Identity Validation is Key to a Successful Email Marketing Program

Download our whitepaper to learn more about how clean, deliverable email addresses are key to a successful marketing program.

Whitepapers