Healthcare Marketer Expands Reach

Infutor’s digital onboarding amplifies digital campaigns and improves conversions for leading healthcare marketer

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A leading healthcare marketing company whose own clients include the nation’s largest pharmaceutical companies and healthcare organizations, maintains an identity graph of healthcare professionals by specialty. Leveraging this identity graph, the marketing company works with its clients to deliver targeted advertising campaigns to specific groups of healthcare professionals through digital display and programmatic advertising with a privacy-compliant (non-PII) approach.

The client turned to Infutor to:

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