The Inbound Omnichannel Dilemma

Download Infutor’s latest white paper, The Inbound Omnichannel Dilemma, to gain insight into:

• The industry’s most common inbound challenges
• Missed omnichannel opportunities and the need to accurately identify consumers
• Three critical steps to successful inbound omnichannel engagement

89% of companies expect customer experience to be a primary differentiator

So many of the omnichannel discussions today focus on outbound lead generation, but what about inbound inquiries? Today’s consumers are often frustrated when a business doesn’t recognize them, especially if they are loyal.

At the core of a successful inbound omnichannel interaction is the availability of a complete identity profile that leverages accurate first and third party customer data. Armed with this knowledge, representatives can recognize valuable customers in real-time and provide them with a positive customer experience.