Why Your Brand Needs Identity Resolution
Through identity resolution, marketers can deliver the right message, at the right time to consumers. Moving at the speed of the customer is essential for brands – the time between a prospect signaling interest and making a purchase or going to a competitor can happen in only minutes.
Organizations of all types recognize the importance of identity resolution — startups, AdTech and MarTech firms, major brands, lead generators, financial services and lending firms, higher education institutions, nonprofits and more. These organizations leverage identity resolution to increase ROI and customer satisfaction across their entire enterprise.