Complete and Correct Inbound Data
Infutor instantly verifies consumer identities via API at the moment of ingestion or inbound engagement. Starting with as little as a single identity marker (name, physical address, phone number, or email address), Infutor verifies, cleanses, normalizes, completes, scores and links consumer identities. This ensures your data is up-to-date and accurate, including validation dates.
You can also opt for batch updates for large volumes of consumer data, including information from your campaigns and transactions files. Infutor updates core identity elements, verifies accuracy, appends missing information and normalizes the structure so you seamlessly onboard only pristine data.
Successful marketers treat CRM and CDP systems as their most valuable asset — but they’re only as strong as the data within