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Reach the Best Prospects at the Right Time with Unmatched Auto Data
The average consumer purchases a new car once every six years. In those six years, life stages and needs change dramatically. Marriage, new children, and moving to a new home all bring a higher likelihood of buying a vehicle during a consumer’s life journey. But while the time between purchases is more than half a decade, the window closes quickly once they’re in-market. This makes accurate consumer identity data, auto data and intelligence more valuable than ever.
About 92% of car buyers research online before they buy, and the number of dealership visits continues to decline. More online resources lead to quicker decision times. It’s crucial that agencies and dealerships leverage the best available auto data to target prospects at the right moments and remain at top-of-mind with relevant messaging.
Enable Engagement During Critical Decision Making Process
Improve the value of your omnichannel marketing and conquest campaigns by targeting high-propensity prospects with new car or trade-in offers at the optimal time. Infutor’s Automotive Data Solutions are the key to higher conversions and ROI with
- 30+ years of auto ownership data
- Containing nearly 200 million verified records of vehicle owners
- Rich demographic and lifestyle attributes
Our auto data and in-market data is built from hundreds of transactional sources. These include sales and service data, automobile warranty data sources, aftermarket repair/maintenance facilities, auto warranty notification, and scheduled maintenance records.