Where consumers live, the type of car they drive and their home value are just some of the data points that inform leading insurance marketers. However, leveraging this data to find the best potential customers, personalize messaging, and provide relevant offers is only half of the battle – insurance marketers also must ensure they’re first in line with an offer.
Consumer data and intelligence provides the fuel that insurance marketers need to understand inbound leads instantly and create a frictionless experience that maximizes their speed to lead. With solutions powered by consumer data and intelligence, marketers are able to verify, score, complete and enhance identities of the best inbound leads in real-time.
Engage the best prospects in real-time, personalize messaging, segment audiences and better understand the consumers’ needs. Make compelling offers and complementary bundles to increase conversions, and cross-sell and upsell opportunities to maximize ROI and lifetime customer value.
Boost online form submission rates by reducing the number of fields needed to accurately identify a lead.
Reduce Form FrictionGain confidence in your inbound leads by evaluating incoming contact points against our identity graph.
Verify and Score LeadsDrive analytics initiatives with intelligence such as GeoCredit Score, AVM and Home Equity Value to understand the best leads.
Smarter MarketingAdditional identity markers, demographic and lifestyle attributes provide a full view to improve personalization.
Full View of LeadsKeep up with ever-changing leads so your messaging is relevant no matter where they are in the buyer’s journey.
Total CRM SolutionDelivers a complete analysis of customer groups so you can focus on your best performers and lift conversion rates.
Analyze Your DataCreate highly targeted, customizable audiences to provide more personal, targeted marketing offers.
Target the Best LeadsEquip your team with unregulated scores that correlate highly to traditional credit scores without violating FCRA.
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