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Ruf Strategic Solutions and Infutor Join Forces


News & Events

The vision for the combined companies is to create the “holy grail of marketing” by strengthening their solutions that enable businesses to make data-driven decisions.  

Crain’s Chicago Business Highlights Infutor’s Recent Acquisition of Ruf


News & Events

The addition of Ruf Strategic Solutions helps Infutor extend its expertise beyond the identity of the customer and into the why and how of consumer engagement.    

Infutor Acquires Ruf Strategic Solutions to Expand Its Product Suite


News & Events

Infutor’s strategic acquisition of Ruf enables marketers to better understand their consumers and optimize data-driven business decisioning.

Infutor Expands into Booming Chicago Tech Loop Sector


News & Events

To support Infutor’s rapid growth and fulfill its work-life balance commitment, the company opens a downtown Chicago office located in the heart of the loop.

Infutor Acquires Ruf Strategic Solutions


News & Events

Infutor integrates Ruf Strategic Solutions’ extensive suite of consumer analytics to enrich its consumer identity management product offerings and accelerate delivery of analytics and segmentation.

Infutor Named in MKTGinsight’s ID Resolution Report


News & Events

Infutor’s Dave Dague discusses how identity resolution is not a solution to a one-time problem, but rather an on-going process for brands to reevaluate and update consumer profiles for better segmentation and targeting.

Using an Identity Graph as a Source of Truth


News & Events

Infutor’s CMO, Dave Dague, discusses how data changes and omnichannel interactions among US consumers is driving marketers’ need for an identity graph or source of truth.

How Consumer Identity Data is Key to Accurate Marketing Attribution


News & Events

Infutor’s Director of Marketing, Michelle Tilton, discusses how marketers can use consumer identity data to reveal a clearer customer profile and buying path by linking identity elements, such as phone numbers and email addresses.

Martech Disrupters Flock to Infutor’s Consumer Identity Solutions


News & Events

Martech providers Faraday, Invoca and MQ&C Advertising partner with Infutor to help deliver increased insights and lead conversions for their clients.

How Marketers Can Use Email as an Identity Marker


News & Events

Gary Walter’s recent article on how businesses can use email addresses to identify and better target their audience is highlighted in MediaPost.

Leveraging Email Address to Achieve Meaningful Personalization


News & Events

Infutor’s CEO, Gary Walter, gives his take on the value of email in your consumer identity management strategy and how it can help you achieve personalization.

Highly Qualified Audience Data Boosts Tru Measure’s Call Tracking Services


News & Events

Tru Measure introduces integration of Infutor’s robust consumer identity data to instantly deliver complete and enhanced leads to their clients, helping them identify inbound callers.