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Premier Marketing Summit Event Recap

V!A Philadelphia 2022 was three years in the making and encompasses the evolution of Jornaya’s Journey Summit, and the joining of forces between Jornaya, Infutor, and Contact State to become Verisk Marketing Solutions.

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Verisk Marketing Solutions Previews First Wave of New Product Innovations from the Integration of Infutor & Jornaya

Jornaya’s customers will gain real-time access to new data attributes and scores, enabling increased profitability of their customer acquisition, retention, and cross-sell marketing programs.

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Data Strategies to Support Customer-Centric Transformation

To succeed in this new digital era, insurance providers need to collect, analyze and activate data for customer-centric experiences, says Infutor's Dan Lescano, Enterprise Sales focused on insurance, insuretech and healthcare.

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Insurtech and The Future of the Online Insurance Consumer

Our own Kevin Dean, COO of Infutor, breaks down the value of leveraging third-party data signals and technology to better target the average insurance consumer.

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Jornaya + Infutor Join Forces as Verisk Marketing Solutions

Jornaya's Chief Strategy Officer, Eli Schwarz, discusses how joining Infutor and Jornaya will create expanded value for all of our customers and partners and how this is just the beginning of our next chapter as a Verisk business.

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Expert Roundup on Personalization and Zero-Party Data

Kevin Dean, COO of Infutor talks about how brands that are embracing anonymous identities while still personalizing the customer journey will see higher returns on investments.

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This Is The Year Digital Marketers Will Start Realizing They’re Already Living In The Future

Gary Walter, Infutor CEO, discusses several factors that forced marketers to reexamine digital targeting, consumer consent, and the technologies that power these functions.

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14 Ways To Reassure Customers About How Their Data Is Managed And Used

Infutor CEO, Gary Walter, was featured among industry experts from Forbes Technology Council to share concrete ways for companies to build trust and assure customers their data will be managed and used responsibly.

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Solving the Data Dilemma with Consumer Identity Resolution

Zora Senat, CMO at Infutor discusses consumer identity resolution, the inherent difficulty, and changes adding to the complexity.

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Roundup: 2022 Predictions on CTV/OTT and Adtech

Our own Todd Schoenherr, VP of Strategy, discusses how brands’ first-party data asset investments will start delivering new value in 2022.

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One Last Holiday Push With Infutor’s “Truthset Scored” Segments

Infutor and Truthset are excited to announce the release of Infutor’s “Truthset Scored” segments, including Presence of Children, a first for “Truthset Scored” segments.

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Expert Roundup: The Rise of First-Party Data

Zora Senat, SVP Marketing and Partnerships, Infutor discusses email and the advantage of first-party data as the digital ad ecosystem continues to evolve.

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