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On-Site Current, Historical Consumer Data Drives Meaningful Academic Research Outcomes

The social and economic implications of academic research are felt in every community, every day. Whether it’s examining the effects of rent control, political policies, natural disasters, incarceration, housing affordability, or even a global pandemic, research plays a critical role in understanding and improving an array of societal issues.

But no matter the subject, researchers need fuel to power their analysis – and consumer data provides that fuel

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Providing the most comprehensive datasets

Infutor provides data – including property, housing, demographic, and automotive – to researchers from many of the most prestigious universities and research institutions in the world. Infutor’s Total Research Education is built from 30+ years of data to drive unique pursuits and empower researchers and projects across entire institutions to make their mark in the world, including:

  • University / institutional faculty
  • Departmental / cross-departmental studies
  • PhD students and postdoctoral researchers
  • Academic / higher education library support

The on-premise Total Research Education solution is the premier on-site solution that offers researchers complete control with 24/7 access to Infutor’s elite and authoritative consumer identity data

Total Consumer History:
The Cornerstone of Your Research

Our Total Consumer History data is the cornerstone of Total Research Education and also provides the foundation for crucial academic research projects. Total Consumer History consists of nearly 400 million consumer records, linked with 1.3 billion current and historical addresses and name changes.

Spanning 30+ years, the file is built from hundreds of verifiable public and proprietary sources that provide the research data to detect meaningful patterns in customer migration and household clustering. Total Consumer History includes name and address history, date of birth and deceased indicators, built from hundreds of non-GLB (Gramm–Leach–Bliley Act) data and non-FCRA (Fair Credit Reporting Act) encumbered sources.

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The Advantage of Total Research Education

  • The most robust, authoritative data assets in the industry ensure the highest degree of accuracy
  • Flexible usage and licensing terms of research data enable you to complete projects more quickly
  • Experience in partnering with some of the most elite academic research institutions in the U.S.
  • Years of experience building hard-to-find, unique, authoritative assets, thoroughly compiled and validated to ensure ease-of-use
  • Highest degree of security and ethical research data collection, with annual third-party audits for best-in-class privacy and compliance
  • Infutor consumer data is matched to the TrueSource™ Identity Graph for validation and verification of identity data. A Persistent ID and Household ID / Address ID are added to each record to enable household linking over time

Available Research Data Add-On Files

Total Property

Built from authoritative sources including county assessor data, containing nearly 150 million commercial and residential properties, this file covers 99% of all U.S. properties. Our data (November 2015 - present) is sourced from more than 3,000 counties with up to 200 attributes per record (home value, tax amount, appraisal, mortgage information, square footage, bedrooms, bathrooms, year built, construction type, and more).

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Total Demographic

Permissibly obtained and multi-sourced data from hundreds of sources including: real estate deed and property data, point-of-sale transactions, vehicle sales and service information, interest surveys, publication and subscription data, and other authoritative sources. With 266 million consumers in 120 million households, our data (2014-present) includes age, gender, income, marital status, ethnicity, households with children / seniors, purchasing power score, and a variety of lifestyle preferences.

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Total Automotive

Built from hundreds of secure and privacy-compliant transactional auto data sources. This includes sales and service data, automobile warranty data sources, aftermarket repair / maintenance facilities, auto warranty notification, and scheduled maintenance records. Our file (November 2012-present) includes nearly 200 million vehicle owner records (owner name, address, make, model, year, VIN, mileage, vehicle class, fuel code, style and more), verified by at least two sources.

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Learn how Infutor can provide a comprehensive foundation for your crucial research project

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