Marty Kihn, the SVP Strategy Marketing Cloud at Salesforce, discusses the changes in the marketing field over the last 20 years and the role of AI and machine learning in the MarTech field.
Every job is a learning opportunity. Even if you are not earning enough, the experience you’ll gain will pay off eventually. Dreams come true, and even if it’s hard to believe, you can earn money and be in love with...
Companies accustomed to building campaigns around first-party data find themselves with more missing pieces and fewer insights. A situation growing more challenging with the changing identity landscape.
Co-founder and board member of Carrot Health, Derek Rucker, talks about healthcare, data science, the value of predictive data, and the impact of privacy on Healthcare Marketing.
Infutor had the pleasure of attending the recent CRMC tradeshow and presented with Amperity. Here are some of the insights discussed.
A Fortune-25 Specialty Retailer wanted to improve the customer experience on their mobile app to know their consumers better, personalize their experience, and proactively recommend products.
Today, as third-party cookies and device identifiers are driven away by browser changes and privacy laws, the email address remains the most stable and platform-independent identifier.
Scott McKinely, founder and CEO of Truthset, believes the next significant shift in the data landscape is accuracy over scale, and he has set out to establish the industry standard for data accuracy.
Jess Simpson, Senior VP of Verified Tech and Identity at Publicis Media, shares her predictions regarding the future of consumer data.
MathCapital Partner, Eric Franchi, talks about the key ingredients to success in venture capital. He explains the process of choosing winning startups and the importance of finding highly driven founders.
