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Recently, we spoke with leaders across different industries to share their recommendations on best practices for communicating with clients and prospects as organizations are settling into the new normal and many are re-thinking their approach to marketing.
With an increase in consumers spending more time at home over the next few weeks, Infutor has put together recommendations for understanding, reaching and converting as many consumers as possible during this unprecedented time.
For most consumers, travel bans and office closures will lead to a hike in online activity. On the other hand, feelings of anxiety will be peppered in as social-isolation fatigue, uncertain work conditions, and other stressors loom.
Here are recommendations on best practices that marketers can leverage to understand, reach and convert as many consumers as possible during this time of increased online and call traffic.
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We sat down with Infutor’s Vice President of Product Management for a quick Q&A session to discuss how brands can maximize their digital retention efforts by putting their focus on the consumers.
A recent Forrester report with a special introduction by Infutor offers an in-depth explanation of the differences between the two types of segmentation and the different approaches that Customer Insights pros can take to maximize the impact.
Infutor’s latest whitepaper explores what an identity graph is, the development and operational considerations when implementing one and how it can power your marketing.
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