Home blue house icon orange house icon
Home
Contact Us blue email icon orange email icon
Contact Us
Search blue search icon orange search icon
Search

Articles


Articles

Empathy Puts Brands in Position to Succeed Now and in the Future

For most consumers, travel bans and office closures will lead to a hike in online activity. On the other hand, feelings of anxiety will be peppered in as social-isolation fatigue, uncertain work conditions, and other stressors loom.


Articles

Are Brands Prepared to Maintain Success Amid a New Wave of Online, Call Center Activity?

Here are recommendations on best practices that marketers can leverage to understand, reach and convert as many consumers as possible during this time of increased online and call traffic.


Articles

This is What We Learned at AdExchanger’s Industry Preview

AdExchanger’s Industry Preview took place in New York City and saw the current and next wave of industry leaders forecast the developments, trends and innovation that will shape the industry in 2020 and beyond.


Articles  –  Interviews

Customer Data First: This is How Brands Can Maximize Digital Retention

We sat down with Infutor’s Vice President of Product Management for a quick Q&A session to discuss how brands can maximize their digital retention efforts by putting their focus on the consumers.


Articles

6 Key Takeaways from Connect to Convert 2019

More than 1,000 of the top lead generators and digital marketers gathered in Boston recently for Connect to Convert 2019. The conference featured dozens of educational sessions by industry professionals who shared the latest solutions and innovations to help find, nurture and convert the best leads.


Articles

CCPA is Coming: How Infutor is Staying Ahead of the Curve

The Sept. 13 deadline for final changes to the California Consumer Privacy Act of 2018 (CCPA) is just around the corner. Many businesses still find themselves struggling to fully understand.


Articles

Infutor and Ruf Strategic Solutions: Simply Better Together

Infutor and Ruf have entered a new life stage, joining forces to deliver the next generation of identity resolution and data-science driven solutions. Infutor is the expert in Consumer Identity Management, enabling brands to learn everything they need to know…


Articles

Why Validation is Key to Successful Email Marketing

Email remains a core part of the marketing mix. With brands sending more email than ever, relying on the channel to develop and maintain relationships as well as drive sales, it’s critical to maintain a strong sender reputation.


Articles

Millennials: Verifying the Underbanked Generation

Exploring the potential challenges professionals face when verifying Millennials and how to solve them.


Articles

Breaking Down Data Silos

Persistent identification across all channels is key to omnichannel success. With the ever-growing number of ways to engage, it’s a challenge for brands to identify customers, including when and where they were acquired.


Articles

Data Appending 101 and 16 Questions to Ask Your Data Provider

Learn what you need to know about data appending, taking the information you have and turning it into so much more, and key questions to ask your data provider.


Articles

Succeeding with AI, Your Foundation Must Be Anything but Artificial

The big thing in marketing still needs accurate identity data. Artificial Intelligence – AI – is everywhere because it significantly advances the potential of automated marketing.

Dismiss

Infutor respects your privacy and right to opt out.
We use only information acquired permissibly from reliable sources, complying with all federal and state data privacy laws. Learn about data we obtain and how it is used:
Privacy Policy   |   You may opt-out here:
Do not sell my personal information