Infutor and Ruf have entered a new life stage, joining forces to deliver the next generation of identity resolution and data-science driven solutions. Infutor is the expert in Consumer Identity Management, enabling brands to learn everything they ...
Email remains a core part of the marketing mix. With brands sending more email than ever, relying on the channel to develop and maintain relationships as well as drive sales, it’s critical to maintain a strong sender reputation.
Exploring the potential challenges professionals face when verifying Millennials and how to solve them.
Persistent identification across all channels is key to omnichannel success. With the ever-growing number of ways to engage, it's a challenge for brands to identify customers, including when and where they were acquired.