Consumer behaviors that changed during the pandemic are likely here to stay, fueled by a desire for convenience. Combined with a digital ecosystem embracing consumer privacy, this is forcing companies to reevaluate priorities.
Your marketing and customer engagement efforts are only as good as the data that supports them. If your vendor keeps falling short of your quality goals, it’s time to make a change. Worried about the effort involved with changing vendors?
In this data quality tip sheet, Infutor examines the most pressing challenges that marketers in every industry face each day, and how they can be overcome.
To help organizations prepare for the new year, Infutor put together a guide to share which topics they expect to be trending in the data world in 2021.
With technological advances and changes in consumer behavior, analytics pros are leveraging identity as the new secret weapon to maximize and measure ROI.
Infutor COO Kevin Dean discusses why consumer identity continues to be one of the most valuable tools for marketers in order to maximize and measure their ROI.
Infutor put together a guide for what data and analytics pros should be focusing on ahead of budget season after a transformative year.
In this recent interview, Infutor's VP of Analytics discusses the power of identity in reaching consumers outside of closed ecosystems.
To ensure success in 2021, Infutor has put together a guide of what brands and marketers can learn from 2020 and how to apply those strategies into next year.
To help navigate the consumer identity data landscape, Infutor put together a list of everything you should look for in the provider as well as the consumer data they’re providing.