With technological advances and changes in consumer behavior, analytics pros are leveraging identity as the new secret weapon to maximize and measure ROI.
Infutor COO Kevin Dean discusses why consumer identity continues to be one of the most valuable tools for marketers in order to maximize and measure their ROI.
Infutor put together a guide for what data and analytics pros should be focusing on ahead of budget season after a transformative year.
In this recent interview, Infutor's VP of Analytics discusses the power of identity in reaching consumers outside of closed ecosystems.
To ensure success in 2021, Infutor has put together a guide of what brands and marketers can learn from 2020 and how to apply those strategies into next year.
To help navigate the consumer identity data landscape, Infutor put together a list of everything you should look for in the provider as well as the consumer data they’re providing.
With data being the fuel that helps analytics teams anticipate consumer behaviors, Infutor discusses what to look for in a third-party data provider to ensure brands are making the best decision for their data science initiatives.
With an increase in consumers spending more time at home over the next few weeks, Infutor has put together recommendations for understanding, reaching and converting as many consumers as possible during this unprecedented time.
Learn how Home Equity and Automated Valuation Model data gives lenders, financial services marketers an edge.
Learn how to spot a strong contract while avoiding unwanted surprises in your agreement with a data provider.
