Companies accustomed to building campaigns around first-party data find themselves with more missing pieces and fewer insights. A situation growing more challenging with the changing identity landscape.
Infutor's latest white paper explores how to build a future-proof consumer identity strategy with the deprecation of third-party cookies looming and Apple's IDFA privacy changes.
Infutor's handbook goes over everything brands need to know about privacy and omnichannel marketing to ensure they're prepared in 2021.
How analytics professionals can manage an identity graph to ensure that the their data is ingested, cleansed and linked for a foundation that their marketers can rely on to identify consumers across platforms.
Infutor's ultimate guide to managing an identity graph explores what an identity graph is, how it creates value, and why it’s essential for every marketer.
How Infutor’s consumer identity management expertise addresses three prominent healthcare marketing challenges to solve the choice between scale and accuracy.
To help businesses navigate the lead buying process from beginning to end, the independent LeadsCouncil in tandem with Infutor gathered lead buyers, sellers, and industry leaders to create the definitive lead buying handbook.
In this white paper, Infutor discusses why the most impactful personalization doesn't come from just knowing who a customer is but rather from knowing what they want and also shows how brands can provide value right away.
How consumer identity management expedites conversions by enabling instant validation and scoring of inbound lead information to better prioritize higher quality leads.
Infutor's latest whitepaper explores what an identity graph is, the development and operational considerations when implementing one and how it can power your marketing.
