Infutor has mastered the science of consumer identity management and identity resolution. With an unrivaled depth and breadth of accurate data permissibly obtained from the most authoritative sources, we deliver what brands need to know about consumers in real time to make informed marketing and risk mitigation decisions.
Infutor Data Solutions started in 2003 as a compiler of core consumer identity assets, including landline and mobile phone numbers and physical addresses.
By adding and linking digital data, rich consumer attributes and predictive segmentation, we evolved into a secure, privacy-compliant foundation for accurately identifying consumers before, during and in-between inbound and outbound engagements.
In 2016, Infutor received a large strategic investment backed by the growth equity team at Norwest Venture Partners, a global multi-stage investment firm with more than $6 billion in capital under management.
Led by executives from the industry’s top information services firms, we have since enhanced our expert leadership team, solutions, technology and our unmatched TrueSource™ Identity Graph and TrueSource™ Digital Device Graph.
This powerful data repository provides an up-to-the moment snapshot of consumers by linking together their identity and attribute data, including demographics and psychographics that keep pace with consumers’ changing lifestyles.
Every day, Fortune 1000 clients rely on Infutor’s expertise and on-demand data, powered by highly flexible, automated technology, to:
In 2018, Infutor acquired Ruf Strategic Solutions, a data intelligence expert, for its extensive suite of customer analytics that aid marketers’ data-driven decisions.
Infutor was named one of America’s fastest-growing private companies, when it made the distinguished Inc. 5000 list for the sixth time. With a rapid growth rate propelling us over the last decade, we are building on our momentum with a rapidly expanding client base and client retention holding at an impressive industry high rate.
