Being the first to reach new movers is among the easiest ways to gain consumer loyalty. And with over 30 million people moving each year according to the U.S. Census Bureau, there is ample opportunity for brands to establish strong relationships early.
These new movers spend over $150 billion annually on products and services in the months following their move. Infutor’s New Movers Marketplace empowers marketers to capture more of these dollars by building highly targeted audiences with customizable criteria. With our new movers database, marketers can quickly create custom and lookalike audiences of their best-performing consumers to drive ROI and conversions by being the first to knock at the door.
Infutor’s New Movers Marketplace is built from our massive TrueSource™ Identity Graph and powerful consumer attribute data. New Movers Marketplace algorithmically identifies prospects based on robust relocation data from high confidence sources.
This consumer intelligence is your key to better segmentation and omnichannel acquisition campaigns based on attributes such as recent moves, geographic location, move distance, move date, and more.
