marketing
rapport
Welcome to The Marketing Rapport, a podcast created for and by marketing professionals who seek to better understand their consumers, and design unique, personalized experiences that stand out in today’s market.
In each episode, hosts from Verisk Marketing Solutions connect you to industry thought leaders, practitioners, and experts focused on improving B2C experiences through powerful data-driven insights.
It’s about how we connect with our consumers, and where we can partner together to do it better. This is The Marketing Rapport.
Listen on 
Listen on 
Season 3 Episode 13
How Trust and Storytelling Drive Effective Go-to-Market Strategy with Nola Solomon
Tim Finnigan sits down with Nola Solomon, Founder and Tech Executive at Sage Quill. They explore how clear storytelling and strong value propositions drive better marketing outcomes, especially in B2B environments
Season 3 Episode 12
Beyond First-Party: Building Smarter Data Strategies with Josh Pisano
Tim Finnigan sits down with Josh Pisano, Global Head of Product for Media at NielsenIQ. They unpack what it really takes to turn data into decisions—from identity resolution to clean room collaboration.
Season 3 Episode 11
Susan Finerty’s Guide to Managing Cross-Functional Partnerships
Tim Finnigan hosts Susan Finerty, president of Finerty Consulting, to discuss why most organizations struggle to get things done across departments.
Season 3 Episode 10
Iain Steeves of Farmers Insurance on Customer Acquisition in a Digital World
Tim Finnigan speaks with Iain Steeves, Senior Managing Director at Farmers Insurance, about the evolving landscape of insurance marketing.
Season 3 Episode 9
Modern Lead Gen Is About Understanding, Then Calling
Tim Finnigan sits down with Matt Tillman, founder of Tillman Consulting Group, to unpack the evolution of lead generation and the critical role of data in modern marketing
The views, thoughts, and opinions expressed are those of the speaker and do not necessarily represent the views, thoughts, and opinions of Verisk Marketing Solutions or Verisk Analytics. The material and information presented here is for general information purposes only.
This podcast is not intended to replace legal or other professional advice. The Lead Intelligence, Inc. (dba Verisk Marketing Solutions) and Verisk Analytics LLC names and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, or service.
VERISK MARKETING SOLUTIONS DISCLAIMS ALL LIABILITY ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.
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