In order to convert car shoppers, automotive marketers must be able to both identify high-potential in-market consumers and stay top-of-mind. And they must do this until the consumer is ready to engage with their brand. Marketers must also provide relevant messaging in order to resonate with these consumers.
With Infutor Automotive Data Appends, reach known auto owners with relevant messaging at the right time by identifying their specific vehicle attributes. Provide a name or address for consumers in your CRM and we’ll return robust, permissibly obtained and multi-sourced auto data through our on-demand real-time API or batch services. Our consumer automotive data solution includes vehicle data such as make, model, and year. Also included is demographic information for targeted acquisition or personalized trade-in campaigns.
Marketers can also learn the current owner of a specific vehicle by simply providing a VIN number. With a VIN number, we will return the owner’s name, address, vehicle attributes and demographic data to drive targeted and relevant conquest and trade-in campaigns.
An automotive agency specializing in building auto data-driven programs to execute omnichannel marketing campaigns was looking to optimize their targeting capabilities. In today’s highly competitive automotive marketplace, this agency was looking to improve their automotive data solutions for clients. They sought to enable them to effectively target automotive consumers who are in market for a new vehicle at that moment.
Vehicle Identity
Auto Owner’s Identity
Vehicle Attributes
Consumer Attributes
