Automotive Data Solutions Drive Results
An automotive agency specializing in building auto data-driven programs to execute omnichannel marketing campaigns was looking to optimize their targeting capabilities. In today’s highly competitive automotive marketplace, this agency was looking to improve their automotive data solutions for clients. They sought to enable them to effectively target automotive consumers who are in market for a new vehicle at that moment.
Download the case study to see how Infutor helped
Infutor’s Auto Data Overview:
- Infutor’s auto owner data includes nearly 200 million vehicle owner records, verified by at least two sources for maximum accuracy.
- Auto data is matched to Infutor’s robust TrueSource™ Identity Graph for validation and verification. A Persistent ID, Household ID, and demographic data are added to each record to enable precision targeting.
- Our vehicle data profiles are built from hundreds of secure and privacy-compliant transactional auto data sources. These include auto sales and service data, automobile warranty data sources, aftermarket repair/maintenance facilities, auto warranty notification and scheduled maintenance records.
- Available via batch for bulk processing and through our on-demand real-time API. View our real-time API documentation now to see how easy you can begin your integration to access our leading automotive industry data.
Key Automotive Data Elements
- Vehicle class code
(crossover, SUV, full-size, mid-size, small)
- Fuel code
(gas, flex, hybrid)
- Manufacturer code
(antique, high-end import)
(sport, pickup, utility, sedan)
- Home value
- Length of residence
- Number of vehicles per household