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Six Ways Consumer Identity Management Drives Marketing Success


Consumer Identity Is The Catalyst in Making Smarter Actionable Business Decisions

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Consumer Identity Management Delivers Business Success

In order for brands to achieve the one-to-moment marketing that consumers demand and expect, they must first possess complete and accurate consumer identity data.

Non-personalized product recommendations have a 5.5 times lower conversion rate, costing brands $41 billion yearly. By implementing a consumer identity management solution, businesses can identify consumers across platforms and channels as well as build actionable and complete identity profiles.

Identity management drives marketing whitepaper

Download our free white paper today to learn more on how consumer identity management drives marketing success

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