Data Privacy and Growth Initiatives Can Coexist:...
In her latest article, published on Spiceworks, Christine Frohlich, Head of Data Governance at Verisk Marketing Solutions, discusses how executives...
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Becoming a Data-Driven...
The modern consumer has more choices than ever before, especially when it comes to complex buying decisions like buying a...
Your Guide to Data Governance: 5 Elements in Top...
Data governance should be a meaningful focus at any organization. In a new article published by CMSWire, Head of Data...
Embracing the Customer-First Mentality Through...
According to Salesforce’s State of the Connected Customer Report, 66% of consumers expect companies to understand their unique needs and...
The Walled Garden Strategy Needs to...
What if we lived in a world where consumers had more of a say in the type of marketing they...
Verisk Marketing Solutions Announces the Launch...
You frequently have just seconds to decide how best to engage a consumer. Having access to the right data in...
Verisk Marketing Solutions Named a Top Mortgage...
Verisk Marketing Solutions, a business unit of Verisk (Nasdaq: VRSK), has been recognized in HousingWire’s Tech100 list for 2023. While...
Go Beyond the Lead Form: Understanding Consumers...
It’s critical for companies trying to attract and convert potential movers to have a deep understanding of that individual – beyond what’s...
Consumer Shopping Insights Help Loan Officers...
Technology for technology’s sake leads to a broken customer experience. Samantha Lewis and Matt Jankowski, Marketing Director and Director of...
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