Inside the 2026 MMA CMO + CEO Summit: AI,...
Last week, the Marketing + Media Alliance brought its most exclusive gathering back to Santa Barbara for the 2026 CMO...
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Tips, trends, and insights to help marketing, analytics, and compliance leaders stay competitive.
How VideoAmp turned fractional data into verified...
Identity resolution powers better media measurement Every media platform runs on the same promise: know your audience, prove your impact....
Why understanding the consumer behind the lead...
Lead generation publishers need more than form-fill data to understand audience value. Learn how enriched consumer context can improve segmentation,...
Your best growth opportunities may be where...
The best growth opportunities often emerge before consumers actively shop. Learn how mortgage and insurance marketers can use early intent signals,...
From the conference floor to the cabana:...
The past few weeks have been a whirlwind of great conversations, new connections, and meaningful moments for the InfutorData team....
ActiveProspect Rebrands Verisk Marketing...
Rebrand reinforces focus on identity resolution and consumer intelligence data solutions Austin, TX – April 21, 2026 – ActiveProspect, the...
Identity is Evolving: The Five Pillars of Modern...
Modern identity resolution is no longer just about connecting customer records. It requires a flexible, privacy-aware strategy that can adapt to...
4 Insurance Realities for...
Key Takeaways: Build insurance brands around human advocacy and expertise Renewal and retention is critical to build and maintain books...
The New Homebuyer Journey: What Lending Marketers...
Here’s how lending marketers can adapt to longer homebuying journeys The homebuying market has fundamentally changed over the past several...
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