Infutor CEO Gary Walter shares his 2020 predictions on how data science and data privacy will converge into a workable solution for marketers, consumers and regulators.
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Entering the new year, Infutor CEO predicts that companies will invest in and integrate consumer insights within their marketing strategies.
Gary Walter discusses the decline of cookies and how marketers are turning to MAIDs and identity resolution platforms as reliable, data-driven solutions to reach potential and recurring customers with personalized messages.
Gary Walter, CEO of Infutor, discusses how the ad industry can take machine learning to the next level by layering in consumer intelligence into their campaigns to offer consumers a better, more intelligent buying experience.
